Principles and strategy
In order to become a socially responsible business, MTS adopts certain key principles which aim to advance the stable development of society, an increase in prosperity and the establishment of a competitive economy. The expectations of all outside parties that MTS deals with were taken into account in establishing these principles. They represent a long-term commitment of MTS to socially responsible business practices.
Responsible business practices
MTS works hard to achieve its responsible business practice principles. MTS plans and executes its business activities in such a way that it has succeeded in bringing about changes in society, has improved the social climate, reduced social tensions and stimulated the development of society.
Responsibilities of a mobile operator
As the leading telecommunications provider in Russia and the CIS, MTS’ main responsibility is to provide all users with high quality, innovative and affordable products and communication infrastructure services.
Equal opportunities
We make a committed investment to the business of creating equal opportunities for all. We are committed to providing everyone with the same access to modern technology, innovative products and services so that everyone can realize his/her potential. One of the key features of MTS’ activities in this respect is the creation of the same conditions and opportunities for people living both in remote regions of the country and in large cities.
Innovation
We believe that it is possible to achieve our aim of improving the quality of peoples’ lives through the universal and wide-ranging introduction of innovative technologies, products and services. The spread of innovation and its use in everyday life engenders an innovative way of thinking, which, in turn, stimulates the development of society, encourages economic growth, allows countries and global societies to integrate and creates the successful society of the future.
Encouraging economic growth and a prosperous society
MTS’ growth strategy is based on significant investment in the development of the country’s telecommunication infrastructure. This is essential for key strategic products to be successful on a country-wide level.
As the largest mobile operator in Russia and the CIS, MTS strives to develop the advanced technological segment of the economy and to make the country more attractive for investors.
MTS supports government initiatives aimed at improving quality of life, increasing the prosperity of society and each of its citizens. We cooperate with the government to realize these initiatives.
Responsibility to the society at large
All of MTS’ local activities are based exclusively on the local legislation in force and the legal norms of the relevant governing bodies, health and safety standards and labor rights.
Long term investment
We understand that investment in social development is a long term investment. This activity not only encourages the development of society but also creates the conditions for the Company to enjoy stable growth.
Oriented towards results
One of the key principles of MTS with regard to social policy is its commitment to achievable and measurable results. As far as our Company is concerned, this means putting into practice our policy of meaningful social investment. Such investment always has a planned result and is aimed at solving the most pressing social problems, always keeping society’s best interests in mind.
Access to information
We recognize that an essential condition for our social policy to be realized effectively is to maintain constant dialogue with representatives of our partners and consumers. MTS is willing and interested in holding this dialogue. As a public company, we keep society informed about aspects of our business activities in accordance with the regulations of the Russian legislation and international standards of public companies.
One basic instrument we can use to keep society informed about our social activities is annual social responsibility reports. We plan to introduce this practice and our reports will be published on the Company’s website for public access.
MTS’ policy on social responsibility is based on a constant analysis of the current business processes of the Company and the extent to which they conform to our socially responsible principles. We plan and execute projects over and above the legally required minimum, and our aim is to increase the positive influence that MTS can have on society.
Our constant aim is to increase the effectiveness of our social policy. Therefore, we carefully study the best Russian and global practices in social responsibility, and remain open to cooperation with experts and investment organizations.