MTS blog


SMARTPHONE TRAFFIC POKEMON GO CRAZY

четверг, июля 21, 2016

MTS carried out a research on the traffic generated by Pokemon GO players in Moscow and Moscow region.

Currently there are around 69,000 active players among MTS customers in Moscow and the Moscow region. According to MTS’s analysis, there are more than 180,000 Pokemon GO players among the Big 3 operators. Each day, the total number of players grows by 30-35%.

Customers tend to seek for the Pokemons mostly at 8.00-10.00 in the morning and between 18.00 and 23.00 at night. On average, users download around 5 MB of traffic per hour when playing. The average daily traffic per user is limited to 30 Mb.

During the last 7 days, MTS received more than 2,000 calls in the call-center from customers asking for help with installing the game on Apple smartphones and around 10 calls asking for specific Pokemon locations.

P.S.: Investors are welcome to visit MTS offices, where it is rumored that a Charizard and Bulbasaur have been seen lurking in the hallways.

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MTS RETAIL REPORT H1 2016

четверг, июля 07, 2016

We have recently released a report on MTS retail network in Russia for H1 2016. 

You can download the report by the link below.

H1_2016_Retail_report.pdf (322,48 kb)

MTS SUBS BOOST DATA USAGE IN RUSSIAN ROAMING

пятница, июля 01, 2016

MTS carried out a research on the use of services by our customers, while traveling inside Russia during the beginning of summer tourist season in May and June of this year.

The number of tourists traveling within Russia increased by 11% compared to the same period last year. Meanwhile, the number of data-users among those who travel increased by 21%. Data traffic itself increased by 96%, the volume of outcoming calls increased by around 90% and SMS-usage increased by 40%. These numbers reflect the fact that subscribers are using more data in roaming, due to MTS's more transparent voice & data (V&D) “Smart” tariffs, which today represent more than 50% share of tariff sales through MTS’s proprietary retail distribution. Another major factor for the increase in data-usage is the fact that MTS boasts the largest LTE-coverage by regions. According to data published by Roskomnadzor, the Federal Service for Supervision in the Sphere of Telecom, Information Technologies and Mass Communications, MTS has the highest number of LTE base stations and the fastest mobile broadband in Russia.

Moscow remains the leading city in terms of tourists, and data-traffic volume in Moscow has increased by 2.5x year-over-year, a result driven by a twofold-increase in mobile internet speeds compared with last year.

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LTE SMARTPHONES HIT 50% SHARE OF SALES

четверг, июня 23, 2016

In June 2016, the share of LTE-enabled smartphones in sales all over Russia exceeded 50% for the first time. In May 2016, Russian retailers sold 2.6x more LTE-enabled smartphones than a year ago. This achievement can be attributed to the fact that the average price of an LTE-enabled smartphone declined by 20% y-o-y to RUB 18,200.

In MTS’s retail network, sales of LTE-enabled smartphones broke through the 50% barrier in April 2016, while in May, LTE-enabled smartphones represented around 52% of total smartphone sales.

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MTS AND RZD WILL BUILD HIGH-SPEED NETWORKS FOR HIGH-SPEED TRAINS

пятница, июня 17, 2016

MTS and Russian Railways have signed a memorandum to further develop of communication networks along the Moscow – Saint Petersburg railway line.

In 2016-2017, MTS will install base stations along the railway track on the territories of Moscow, Tver, Novgorod and Leningrad regions. In addition, the high-speed trains “Sapsan” will be installed with indoors multi-spectrum repeaters (900/1800/2100 MHz). These solutions will allow for sound network coverage without the loss of signal during the ride.

In addition to the Moscow-Saint Petersburg line, MTS will install additional 2G/3G base stations along the tracks leading to the host cities of FIFA World Cup 2018, as well as enhance LTE-coverage and implement 5G technologies at the railway stations and platforms in Moscow, Ekaterinburg, Nizhniy Novgorod, Saint Petersburg, and Sochi.

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MTS AND ERICSSON EXTEND PARTNERSHIP IN 5G AND IOT

четверг, июня 16, 2016

MTS, in partnership with Ericsson, has successfully tested a 5G technology solution - LTE-U (LTE-Unlicensed) - by aggregating two frequencies – 10 MHz at the LTE-1800 MHz and 20 MHz at the unlicensed 5 GHz spectrum range - at Wi-Fi spots. During testing, we realized speeds up to 200 Mb/sec.

This successful test on MTS networks is the first fruit from our agreement with Ericsson aimed at developing and implementing 5G technologies in Russia, which we signed in December 2015. Aggregation of two networks’ resources – LTE and unlicensed Wi-Fi spectrum - allows for better internet speeds indoors, better coverage and enhanced network quality.

In addition, MTS and Ericsson signed an agreement for the supply of software for upgrading MTS’s radio network through 2018, by which the companies will implement Internet of things (IoT) solutions for 5G networks and test radio interface EC-GSM-IoT (Extended Coverage GSM IoT), a technology which enables operations of M2M devices in operators’ current cellular networks.

EC-GSM-IoT technology significantly reduces the cost and accelerates the deployment of IoT ecosystems. Due to the economical use of the frequency spectrum, new radio interface allows for a multifold increase in the number of operating devices in the M2M network. Due to the increased sensitivity of radio modules, the technology provides for a seven-fold expansion of the range of devices, as well as a reduction in their energy consumption. The implementation of this technology does not require a large-scale replacement of equipment, and, in most cases, the software upgrade can be installed on the radio network nodes. This means that an operator can create an IoT environment virtually anywhere where GSM coverage is available and connect tens of thousands of devices within an area of one base station - where current mobile devices may not "access" a radio signal.

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MTS LAUNCHES “MTS SMART MONEY” BANK CARD SALES

вторник, июня 14, 2016

MTS, in partnership with MTS Bank, are launching sales of “MTS Smart Money”, a debit card that allows users to use various mobile services free of charge subject to certain conditions, such as making a minimum amount of monthly payments with the card or by sustaining a minimum balance on the account. Subscribers of a number of tariffs, including “Smart”, “Smart+” or “Smart Nonstop”, are eligible for the service. This is the first product of its kind on the Russian market, and it reflects increasing synergies between telecommunications and financial services.

MTS Money is a joint project in cooperation with MTS Bank, which MTS launched in April 2011. The project aims to developing financial services on the basis of mobile communications for MTS customers. Credit and debit cards “MTS Money” can be purchased at MTS salons and MTS Bank outlets.

MTS SPEEDS UP MOBILE INTERNET BY AGGREGATING TWO LTE STANDARDS

пятница, июня 03, 2016

MTS announces, that it will launch the first fragment of 4G that is an aggregation of spectrum in LTE FDD and LTE TDD standards in Moscow before September 2016 and later in other Russian regions. The aggregation of the two standards will enhance LTE coverage and increase speeds up to 187 Mb/s.

During the testing phase, MTS successfully aggregated the first fragment of its LTE commercial network by combining two carrier frequencies: 10 MHz spectrum bandwidth at the FDD 1,800 MHz standard and a 20 MHz bandwidth at the TDD 2,600 MHz standard. This resulted in increased internet speeds of up to 165 Mb/s outdoors, 85 Mb/s indoors, while the maximum limit was 187 Mb/s. At the same time, the spectrum aggregation directly improved coverage of a LTE TDD base station by 60%, while enhancing the quality of TDD network coverage inside the buildings.

In another set of tests, MTS successfully aggregated three LTE FDD carrier frequencies at the 800 MHz, 1,800 MHz and 2,600 MHz ranges with corresponding spectrum widths of 5 MHz, 10 MHz and 10 MHz. As a result, internet speeds exceeded 163 Mb/s, which is a strong result considering that on a standalone basis the speed would not exceed 112 Mb/s.

Both types of aggregation can work simultaneously, while the system determines automatically the optimal regime depending on network conditions and mobile carrier capabilities.

In Moscow, MTS serves over half of its data traffic over LTE, and the share is steadily growing. The aggregation of FDD and TDD standards will almost double average mobile internet speeds and multiply the effective network coverage of TDD technology by 2.5x. This technique will put MTS customers in a privileged position all over Russia since MTS won a 2,595-2,620 MHz LTE TDD federal spectrum auction in February 2016, while MTS has already been serving Moscow and the Moscow region since 2012 on this LTE standard. Already since the beginning of 2016, the number of LTE-TDD enabled devices has increased by more than 20%.

Development of LTE by MTS

- In Spring 2015, MTS launched a new step towards developing LTE in Russian regions by betting on tech-neutral and multi-range LTE network. To this day, MTS launched tech-neutral LTE-1,800 spectrum in 35 regions and LTE-Advanced with two aggregated frequencies (1,800+2,600 MHz or LTE 800+2,600 MHz) in 25 regions.

- By the end of 2015, MTS was the first Russian telecom operator to launch LTE in all 83 regions where it operated. 

- Since the beginning of 2016, MTS - in cooperation with Cisco – has been implementing a new solution called Cisco SON on its LTE network, which through an automated optimization process can improve internet speeds by 20% on average, enhance network access by 25% and decreases the amount of connection abruptions by 10%.

- Throughout 2015, MTS increased its Moscow LTE network by 50%, while quadrupling the number of indoor base stations.

MTS LAUNCHES 3G ACCESS FOR MOSCOW METRO RIDERS

вторник, мая 24, 2016

MTS, in partnership with Wi-Fi provider “MaximaTelecom”, have signed a strategic agreement, by which the companies will install femtocells in Moscow metro wagons by the end of Q1 2017. These base stations will be integrated to MaximaTelecom’s existing infrastructure and will enable metro passengers to use high-quality voice and data services in the Moscow metro on the 3G standard. 

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REPORT ON DATA AND VAS USAGE IN B2B IN RUSSIA

пятница, мая 20, 2016

We have issued a report on consumption of mobile internet and value-added services (VAS) by corporate users in Q1 2016, based on depersonalized big data analysis.

Highlights of the report:

- Connections to VAS in the small and medium business segment doubled in Q1 2016 compared to Q1 2015, whilst connections in the big business segment grew 1.5 times

- Two segments of the VAS market account for the greatest demand – these are services which help to boost sales (VAS services) and services which increase efficiency in business operations

- Big businesses have greater demand for cloud services and solutions for remote data storage and processing

- Consumption of mobile traffic by corporate users has doubled in Q1 2016 compared to Q1 2015

- The share of 4G traffic as part of total mobile traffic has tripled

You can download the complete report through this link: 

160520_Research on B2B data and VAS usage.pdf (732,40 kb)

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