MTS blog


Monday, November 28, 2011


IBM’s Smarter Planet Blog recently discussed a survey conducted by the Economist Intelligence Unit and IBM’s Institute for Business Value on cloud use in the enterprise. Breaking down the evolution of cloud technology into three phases, they declare we’ve now entered the “innovation phase,” characterized as:

1. Taking cost out of the data center via increased utilization of computing resources;

2. Using cloud services to improve business processes and operational effectiveness; and

3.  Innovating–using the cloud to enable new business models and to try them out quickly and inexpensively.


Results from the survey of nearly 600 business and IT leaders:


“Cloud uptake continues at a rapid pace. More than 70% of the respondents said their organizations are piloting, adopting or achieving substantial benefits from cloud computing. Asked what they expect three years hence, that number tops 90%. Even more interesting are the results pointing to innovation as a major goal. Only about 15% said they’re using clouds to create new business opportunities or transform the way they do business today. That number pushes towards 50% in the three-year time horizon.”


Even in these early days of cloud innovation, MTS has already ventured in this market launching a SaaS (Software as a Service) portal in Belarus, where MTS non-consolidated subsidiary operates. The portal, launched in partnership with NEC Corporation, one of the world's leading providers of enterprise business solution, offers SMEs and private customers access to a variety of software products in the cloud. It allows users to reduce costs related to purchasing, installing, upgrading and servicing software. The software bundle includes “1C enterprise”, accounting and ERP software, an application for sending SMS to the contacts base and building promotional web-sites optimized for mobile phones, a basic service for video-conferences on PCs, and a video conferencing service for business customers with enhanced functionality.

By virtue of this project, MTS can test the waters before entering the Russian market for cloud services that – though fairly small today – is expected to grow up to $1.2 billion by 2015 according to IDC forecasts.

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