SMARTPHONE TRAFFIC POKEMON GO CRAZY
Thursday, July 21, 2016
MTS carried out a research on the traffic generated by Pokemon GO players in Moscow and Moscow region.
Currently there are around 69,000 active players among MTS customers in Moscow and the Moscow region. According to MTS’s analysis, there are more than 180,000 Pokemon GO players among the Big 3 operators. Each day, the total number of players grows by 30-35%.
Customers tend to seek for the Pokemons mostly at 8.00-10.00 in the morning and between 18.00 and 23.00 at night. On average, users download around 5 MB of traffic per hour when playing. The average daily traffic per user is limited to 30 Mb.
During the last 7 days, MTS received more than 2,000 calls in the call-center from customers asking for help with installing the game on Apple smartphones and around 10 calls asking for specific Pokemon locations.
P.S.: Investors are welcome to visit MTS offices, where it is rumored that a Charizard and Bulbasaur have been seen lurking in the hallways.