MTS LAUNCHES TAXI APP
Tuesday, October 31, 2017
We launched our own taxi service. The MTS Taxi App is a fully integrated service including key functions such as pre-trip price calculation, real-time car monitoring, a list of favorite addresses, a driver evaluation function and a space to provide feedback. On top of the basic e-hailing services, a customer can call a taxi for a precise time, order a baby seat, or arrange a meet-and-greet, as well as a number of other options.
What makes our taxi different from other providers is that our subscribers can pay with MTS bonus points that they receive for using MTS’ broad range of products and services.
Although this is a competitive market, we are confident that the quality of service and high levels of customer convenience put us in an advantageous position to explore a new revenue opportunities, while improving our customer loyalty.
MTS Taxi service is launched in partnership with Citymobil, one of the largest taxi operators on a revenue-sharing model in Moscow and St. Petersburg.
By launching a taxi service, we made another strategic move into the digital space and continue to expand our ecosystem of apps surrounding our core mobile business. Today, there are more than 25 MTS-branded apps, including our self-care app MyMTS, content services MTS TV, MTS Music, MTS Press, MTS Books, and MTS Kids.